19 Feb 2019

Organising and home staging: An unbeatable combination!

The benefits of staging your home for sale

Paloma Harrington-Griffin is the Director of The Home Staging Association UK, a source of information and support within the Home Staging industry. In this guest post for APDO, Paloma examines the relationship between organising and home staging, and how you can use both activities to increase the sale price of your home.

Organising and Home Staging: The perfect combo

Organising. Does the word alone make you think piles of boxes, chaos and runs to the charity shop? For the average homeowner that might be the idea, however, for professional organisers and home stagers, that same word can mean an opportunity to change someone's life. Organising and decluttering are usually the first items a homeowner needs to tick off their list when putting their property on the market, followed by handyman work, a thorough clean and the ever-so-efficient Home Staging. There are several ways of improving a home to sell it faster - and better. Some can prove to be extreme and expensive, but others are quite straight-forward, practical and, most importantly, budget-friendly. Decluttering and Home Staging are a powerful combo for those wishing to achieve a quick sale and the highest offer value possible - which is the main goal for every Home Stager. The effective techniques not only clear a property of excess items and personal belongings, they also prepare the homeowners for their move, getting the property ready for potential buyers who come for viewings in the hope of putting an offer down on their new lifestyle. An organised, clutter-free home with the right pieces of furniture and accessories is ahead of the competition in the property market game. In the Home Staging Profile 2018, research conducted by the Home Staging Association UK, 62% of property professionals mentioned that home staging has a great effect on the buyers' view of the property, whilst 95% of the interview sample said that staged homes sell faster than non-staged ones. In addition, 100% of estate agents and property developers said that home staging makes it easier for a buyer to visualise the property as their future home, meaning that while organisation is important, staging the home for potential buyers is key to securing a sale.

How can a professional organiser implement a few styling hues to their work?

According to Susie Batista from Cheshire Home Staging, there are some really stylish ways to be organised. It doesn't always mean old tired cardboard boxes gathering dust, but clean purpose-built shelving with rows of wicker baskets, plastic containers for food items with trendy black labels. Susie also suggests updated solid pine toy boxes, and stylish laundry baskets. The list is endless, and this type of organisation not only helps clear the mind and energy flow in the house but also looks aesthetically pleasing. It's a win-win. Before and after decluttering photo of home staged bedroom Elaine Penhaul from Lemon and Lime Interiors suggests taking control and working strategically to eliminate the mess when decluttering a house for sale. It can be an exhausting task that sometimes seems never-ending, however, with the right approach it can be done in a very efficient manner. Elaine likes to group her clients' items into three categories: skip, store, show. One of the goals is to prepare for the move, so get rid of anything that isn't needed for the new home. This is a lot more effective than storing and sorting later. Before and after decluttering photo of a sitting room The Home Staging Profile 2018 showed that 23% of the properties that were sold had the reception room staged, followed by 22% of properties that had the master bedroom staged. Therefore, if you need to choose a room to organise and style, these should be the ones to prioritise. Whether it is to improve one's quality of life, or to secure a sale which will allow a lifestyle upgrade, organising and staging walk hand-in-hand and can achieve great results when combined. It is proven to work, and the benefits are real - so what are you waiting for?

You can download a FREE Step-by-Step Guide to Home Staging at the HSA's website and find your local professional organiser here.