Marketing Team

Our marketing team work together to promote the work of APDO and our members to the public.

We wouldn’t be where we are today without the dedication and enthusiasm of our volunteers since 2004 and openly thank our past and present members for their voluntary contributions in making APDO a membership body to be proud of.

We would like to introduce our current stars of the show:

  • Monica Puntarello

    APDO Board Members
  • Head of Campaigns

    Monica Puntarello is the founder and owner of ISortYouOut. She is a born organise and declutterer who has turned her natural skills into her profession.
    Following 10 years of working in the corporate world as business developer and account manager, Monica realised it was time to embrace what had always been her true passion: guiding and helping people to live a clutter free and organised existence. She truly believes that the secret to an inner peace is outer tidiness.
    From an early age, instead of playing with dolls and toys, Monica would prefer to spend her time pulling out all of her belongings in her room, or emptying her wardrobe, purely so she could restore order and put everything back in a new improved fashion. Not every child's idea of a good time!

    Globe logo www.isortyouout.com

  • Tilo Flache

    APDO Board Members
  • Youtube Manager

    Tilo manages APDO's YouTube channel, spreading the word about APDO and our industry via video. With his background of translation and office management, he has worked as a project manager and European software trainer in an international law firm in Brussels before starting up his Brighton-based organising and decluttering business in 2015.

    Globe logo www.cluttermeister.co.uk

  • Karen Eyre-White

    APDO Board Members
  • Twitter Manager

    Karen Eyre-White is the founder of Go Do, a time management business which helps busy, ambitious small business owners in London to get more done. Through hands-on organising help with their inbox, workspace and projects, and productivity coaching to put them back in control of their time, Go Do helps brilliant small business owners find a way of working that works for them.
    Karen manages APDO’s Twitter account and aims to use the platform to raise the profile of professional organising, APDO, and individual APDO members.

    Globe logo www.godoproductivity.co.uk/

  • Fallon Sweeney

    APDO Board Members
  • Instagram Manager

    Fallon is the founder and owner of Stylean Ltd. After spending over 15 years in the corporate world, searching for her dream job, Fallon realised she has now found it...her search for her dream job is over.

    Fallon loves nothing more than helping people live an organised way of life and creating beautiful looking spaces. She believes that having a decluttered space will create a decluttered mind and when this is achieved with clients Fallon knows she has done her job and is exactly where she is meant to be.

    Fallon manages APDO’s Instagram account and aims to use the platform to raise the profile of professional organising, APDO, individual APDO members and why decluttering our lives is so important. She is really excited to connect with our existing followers and gain new followers too.

    Globe logo www.stylean.co.uk

  • Liz Aitken

    APDO Board Members
  • Newsletter Compilations

    When Liz admitted she loves working with words, we jumped at the chance to have her coordinate the APDO quarterly newsletter which is jam-packed with activities our members are up to and industry developments.

    Globe logo www.carefullysorted.com

  • Mel Carruthers

    APDO Board Members
  • Blog Manager

    Mel is the owner of More Organised, helping busy women and families to simplify their homes, lives and businesses. She started out her career as a museum curator, before moving to the Middle East for 12 years, leading business development and marketing teams for international law firms.

    More Organised began as a blog in 2015, but its popularity quickly convinced Mel to quit her career and move her family back to Scotland to open More Organised Ltd in 2017.

    An APDO member ever since, Mel now uses her marketing and blogging experience to help promote APDO, and loves to encourage and support APDO members to write their own content and share their expertise.

    Globe logo www.moreorganised.com

  • Lynda Wylie

    APDO Board Members
  • Blog Support

    Lynda has been decluttering and organising professionally since 2012 when she started Tidy Rooms.

    She has 10 years experience as a Charity Volunteer Manager and Community Fundraiser, as well as Corporate experience in Facilities Management and PA roles.

    Lynda has a degree in Information Management and is a logical thinker who loves to get alongside people to support them with their practical and emotional needs.

    She loves being part of the APDO community and enjoys staying connected through blogging and facilitating the local APDO network.

    Globe logo www.tidyrooms.co.uk

  • Moira Stone

    APDO Board Members
  • Blog Support

    Moira runs Uncluttered Wales – across North Wales and beyond. Her background is in writing (since forever) and research (for ages). Yes, she’s a natural for the blog.

    She says, “Uncluttered Wales is all about working together and support, so working with APDO colleagues across the country to promote our industry makes rugged good sense. And it’s a lot of fun.”

    Globe logo www.uncluttered.wales

  • Laura Williams

    APDO Board Members
  • Online Marketing

    Laura launched her business, OrganisedWell, in 2018 to pursue her passion for helping people who feel overwhelmed to regain control and create calmer, more organised homes and lives. With a background in people management, coaching and leadership, she joins APDO as our key contact for website analytics.

    Globe logo www.organisedwell.co.uk

  • Leahna Maciocia

    APDO Board Members
  • Campaign Support

    Leahna is the founder of Save Your Space. She enjoys the challenge of organising possessions efficiently and helping people view their belongings in new ways.
    Through previous work as a doctor and then a textile designer, she learned about people, being organised, creativity and aesthetics. Being a Professional Organiser requires all of these skills.
    She has also experienced first hand that clutter affects day to day life; as a self-confessed craft squirrel, she still works hard to contain her stash! Her main goals are to help people find the right balance of ‘stuff’ for them in their homes, and to get (and stay) organised.
    Her wide range of interests, creativity and curiosity mean she’s constantly finding pieces of information to share, while generating new ideas and rallying people together to help APDO make its mark in the community.

    Globe logo www.saveyourspace.co.uk

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