Tag Archives: home staging

home staging tag here at APDO, offers training, mentoring, networking, promotion and support for professional organisers

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Organising and home staging: An unbeatable combination!

Paloma Harrington-Griffin is the Director of The Home Staging Association UK, a source of information and support within the Home Staging industry. In this guest post for APDO, Paloma examines the relationship between organising and home staging, and how you can use both activities to increase the sale price of your home.

Organising and Home Staging: The perfect combo

Organising. Does the word alone make you think piles of boxes, chaos and runs to the charity shop? For the average homeowner that might be the idea, however, for professional organisers and home stagers, that same word can mean an opportunity to change someone’s life.

Organising and decluttering are usually the first items a homeowner needs to tick off their list when putting their property on the market, followed by handyman work, a thorough clean and the ever-so-efficient Home Staging.

There are several ways of improving a home to sell it faster – and better. Some can prove to be extreme and expensive, but others are quite straight-forward, practical and, most importantly, budget-friendly. Decluttering and Home Staging are a powerful combo for those wishing to achieve a quick sale and the highest offer value possible – which is the main goal for every Home Stager.

The effective techniques not only clear a property of excess items and personal belongings, they also prepare the homeowners for their move, getting the property ready for potential buyers who come for viewings in the hope of putting an offer down on their new lifestyle.

An organised, clutter-free home with the right pieces of furniture and accessories is ahead of the competition in the property market game.

In the Home Staging Profile 2018, research conducted by the Home Staging Association UK, 62% of property professionals mentioned that home staging has a great effect on the buyers’ view of the property, whilst 95% of the interview sample said that staged homes sell faster than non-staged ones.

In addition, 100% of estate agents and property developers said that home staging makes it easier for a buyer to visualise the property as their future home, meaning that while organisation is important, staging the home for potential buyers is key to securing a sale.

How can a professional organiser implement a few styling hues to their work?

According to Susie Batista from Cheshire Home Staging, there are some really stylish ways to be organised. It doesn’t always mean old tired cardboard boxes gathering dust, but clean purpose-built shelving with rows of wicker baskets, plastic containers for food items with trendy black labels.

Susie also suggests updated solid pine toy boxes, and stylish laundry baskets. The list is endless, and this type of organisation not only helps clear the mind and energy flow in the house but also looks aesthetically pleasing. It’s a win-win.

Before and after decluttering photo of home staged bedroom

Elaine Penhaul from Lemon and Lime Interiors suggests taking control and working strategically to eliminate the mess when decluttering a house for sale. It can be an exhausting task that sometimes seems never-ending, however, with the right approach it can be done in a very efficient manner.

Elaine likes to group her clients’ items into three categories: skip, store, show. One of the goals is to prepare for the move, so get rid of anything that isn’t needed for the new home. This is a lot more effective than storing and sorting later.

Before and after decluttering photo of a sitting room

The Home Staging Profile 2018 showed that 23% of the properties that were sold had the reception room staged, followed by 22% of properties that had the master bedroom staged. Therefore, if you need to choose a room to organise and style, these should be the ones to prioritise.

Whether it is to improve one’s quality of life, or to secure a sale which will allow a lifestyle upgrade, organising and staging walk hand-in-hand and can achieve great results when combined. It is proven to work, and the benefits are real – so what are you waiting for?

You can download a FREE Step-by-Step Guide to Home Staging at the HSA’s website 
and find your local professional organiser here.

red front door

Staging your home for sale

Selling your home can be an emotional and long process. Professional organiser Zoe Berry of Life / Edit shares her home staging tips in this blog post, to help make the process as stress free as possible.

Selling your house is well known to be one of life’s most stressful experiences, so anything you can do to ease the process must be a good thing. Home staging is something which is a standard part of the home selling process in some places (like north America) but here in the UK we are only just learning what a difference it can make both in terms of the speed of sale and profit you can make from your home. It’s amazing to think that buyers form an opinion in your home in around 10 seconds of walking in the door, so with that in context it’s incredibly important to make the right first impression. I recently staged a home for sale in Dundee and with a few tweaks and a keen eye, the property achieved 10% more than the pre-staging evaluation, and I only spent approx. 1% of the sale price on the changes.

Here are my top tips for getting the most out of your property when you are selling:

Start with your kerb appeal

There’s no point spending ages making the inside of your house look desirable if the outside isn’t up to the same standard.  It’s important to make your home as eye-catching as possible from as soon as potential buyers first see it. So tidy up plants and lawns, give the front door a lick of paint and make sure your door furniture is looking super shiny.

Declutter and depersonalise

The most important thing you can do to showcase your home to its best standard is to declutter, as many people simply cannot see past someone else’s possessions. It is important that buyers can imagine themselves living in your house which is more difficult if your surfaces are full of your family photos and mementos. One or two carefully chosen pictures and ornaments are great – you don’t want it to look stark, of course.  Cast your eye around and check that your surfaces and floorspaces are clear.

Check your flooring

What state are your carpets in? Are they patterned and dated? Or have they worn and need to be replaced? What about your wooden floors? Do they need to be re-varnished? Remember the more jobs people mentally tot up in their heads when looking round a property, the more likely they are to be put off from making an offer.

organised entrance hallway decluttered

Is your décor up to date?

When selling your home it’s best to consider a neutral palate. That crazy feature wallpaper might be your taste, but to appeal to the widest possible cross section of people it’s best to go sophisticated. A subtle background means that people can imagine their belongings in your home more easily. Make sure that curtains and blinds are in good condition and fit properly. Long curtains can make windows feel larger and blinds can be a good option for replacing dated curtains as low cost.

Check each room one at a time

Hall

Buy a new doormat for your porch and clear all the usual shoes, coats and bikes away. A top tip for the hall is to hang a mirror on the wall to bounce light around.

Sitting room

Really look at your furniture placement. Yes, that might be where you have always had that chair but could it be repositioned to show the room off more? Make sure your sofas are in good condition and brighten them up with some new cushions. Clear magazines and books off shelves and from under coffee table and put back only what looks good: a few mags on the table and some carefully chosen pieces on the shelves.

APDO - staging your home for sale decluttering organising kitchen

Dining Room

Consider how your dining table looks with no one seated at it. A runner and a bowl of fruit or some flowers make it look inviting. Make sure you show the room size off as much as possible. If this means playing about with the positioning of furniture then do!

Bathrooms

When decluttering and depersonalising, all the same rules apply to your bathroom as elsewhere in your home . For a bathroom it’s also key to clear away any ‘functional’ items such as cleaning products, toilet brushes, weighing scales and toothpaste and toothbrushes. Update even a tired looking bathroom with fresh new towels, well-chosen toiletries and fix anything that needs updating such as grout/sealant etc. This way you show the buyer the potential of your bathroom without breaking the bank.

Bedrooms

Make sure you bed is in the right position to show buyers the proportions of your bedroom. Declutter and stage the room channelling  ‘nice hotel room’ i.e. make sure the bedding is clean, ironed and the bed made well. Make sure your bedside tables and dressing tables are clear, with just a few photos and carefully chosen possessions on show which compliment the décor.

Kids’ stuff

Children’s toys should be sifted through and, although you can’t disappear all of them, a large amount should be put away for when buyers are viewing.

APDO staging your home for sale organising decluttering playroom

Appeal to all the senses

Make sure you home is warm enough, clean and as bright and cheerful as you can make it. If it’s a dull day and your house is dark, make sure you have replaced lightbulbs. If you have a pet you need to eliminate any associated odours by washing upholstery, cleaning carpets and using air fresheners and giving the house a good airing.

And finally

You are trying to make your home seem uncluttered, have plenty of storage but also loved and lived in. It’s a fine balance and it’s a difficult one to achieve when it is your own home – which is why you might consider employing a professional organiser who specialises in home staging. It will be totally worth it when your house sale goes through. Happy selling!

If Zoe’s post has inspired you to stage your home for sale you can find more information about your local professional organiser here.